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Perhaps because of inadequate internal management and execution, although the huge financial resources and energy is spent, but nike free run 2 range of channel integration strategy is still effective slow. Nike total inventory of 2011 rose 40.6 percent to 11.3 billion yuan, the inventory turnover days increased from 52 days to 73 days. The total accounts receivable grew by 30.5 percent to 21.0 billion yuan, accounts receivable turnover days from 52 days to 76 days. Nike cash flow from operations from $ 9.9 billion in 2010 dropped sharply to 15.57 million yuan.

June 13,http://www.cheapnikeshoesx.net/ China Merchants Securities research fellow Zhao pointed out that the capital securities, cheap nike free run decline in performance the most important is due to the downturn of the Chinese sporting goods industry as a whole; Of course, Nike itself a vague position as well as internal management efficiency lower execution is not enough also to clean up the inventory of slow progress in part of the reason.

But Zhao also believes that all sporting goods company nike air max 95 overall industry downturn, the backdrop, will face the pressure of inventory backlog, Nike is first of all to the inventory, so there may be ahead of other sporting goods company from downturn to recover.

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